ad:personam's AI Media Planner is a free, AI-supported media planning tool designed for tailored programmatic advertising strategies. This tool is designed to simplify and streamline digital media planning and buying.

The AI Media Planner uses advanced OpenAI models and is powered by ad:personam's Data Marketplace, allowing for personalized, data-driven campaign plans.

The tool offers capabilities for planning omnichannel campaigns across platforms like CTV, display, video, and mobile. It can align campaign strategies with business objectives and provides data-driven optimization through actionable insights.

Additional features include the creation of custom campaign strategies that address unique business goals and drive optimal results. It also integrates with ad:personam's Self-Serve Demand-Side Platform (DSP), a comprehensive platform designed to simplify the management of programmatic advertising campaigns.

It supports a variety of ad formats, including banners, images, third-party tags, HTML5, video, and native ads. Central to this tool is the focus on providing sophisticated campaign planning features with an easy-to-use interface, aiming for maximum precision and increased return on investment across all programmatic advertising platforms.