Smartsupp is an AI-enabled tool designed to function as an online shopping assistant, primarily aimed at driving online sales by fostering conversations.

It is designed with the objective of helping turn webshop visitors into loyal customers. Providing interactive features like live chat and chatbots, Smartsupp enables businesses to engage with their customers more effectively and efficiently.

The use of AI chatbots offers an additional layer of functionality to the platform, providing 24/7 customer service by answering common queries and providing information to users.

Notably, a key aspect of Smartsupp is its lead generation capacity, which it accomplishes through its interactive tools that engage with website visitors.

In this way, it supports businesses in capturing essential customer information, which can then be utilised to create more personalised and targeted marketing strategies.

However, it's important to note that Smartsupp also gives prime importance to data safety, providing cookies under control to ensure smooth running of the site while managing user consent and privacy.